Voice
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Voice is the second most important aspect of rhetorical (or persuasive) communication(the first is solid logos, or message). When the communication is written, we call this aspect the author’s "style." I assume that many of you have been introduced to the style analysis paper in other courses, probably Freshman or Sophomore English. If not, have no fear. Here is a quick review.
When we describe voice in a rhetorical argument, we are actually describing six things. They are often referred to using the acronym T-DIDLS ("tee-diddles") because it sounds funny and we can all remember it. The letters stand for Tone, Diction, Imagery, Detail, Language, and Syntax.